Name: Science v. Story: Narrative Strategies for Science Communicators (en Inglés)
Price: 128.73 PEN
Availability: InStock
Author: Bloomfield Emma Frances
ISBN: 9780520380820

portada Science v. Story: Narrative Strategies for Science Communicators (en Inglés)

Formato

Libro Físico

Editorial

University Of California Press

Autor

Bloomfield Emma Frances

Idioma

Inglés

N° páginas

288

Encuadernación

Tapa Blanda

ISBN13

9780520380820

N° edición

Science v. Story: Narrative Strategies for Science Communicators (en Inglés)

Bloomfield Emma Frances (Autor) · University Of California Press · Tapa Blanda

Libro Físico

S/ 128,73

S/ 257,47

Ahorras: S/ 128,73

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Reseña del libro "Science v. Story: Narrative Strategies for Science Communicators (en Inglés)"

Uncovering common threads across types of science skepticism to show why these controversial narratives stick and how we can more effectively counter them through storytelling Science v. Story analyzes four scientific controversies--climate change, evolution, vaccination, and COVID-19--through the lens of storytelling. Instead of viewing stories as adversaries to scientific practices, Emma Frances Bloomfield demonstrates how storytelling is integral to science communication. Drawing from narrative theory and rhetorical studies, Science v. Story examines scientific stories and rival stories, including disingenuous rival stories that undermine scientific conclusions and productive rival stories that work to make science more inclusive. Science v. Story offers two tools to evaluate and build stories: narrative webs and narrative constellations. These visual mapping tools chart the features of a story (i.e., characters, action, sequence, scope, storyteller, and content) to locate opportunities for audience engagement. Bloomfield ultimately argues that we can strengthen science communication by incorporating storytelling in critical ways that are attentive to audience and context.