Compartir
Handbook of Research on Smart Technology Applications in the Tourism Industry (Advances in Hospitality, Tourism, and the Services Industry) (en Inglés)
Evrim ÇEltek (Autor)
·
Business Science Reference
· Tapa Dura
Handbook of Research on Smart Technology Applications in the Tourism Industry (Advances in Hospitality, Tourism, and the Services Industry) (en Inglés) - Evrim ÇEltek
S/ 1.508,79
S/ 3.017,57
Ahorras: S/ 1.508,79
Elige la lista en la que quieres agregar tu producto o crea una nueva lista
✓ Producto agregado correctamente a la lista de deseos.
Ir a Mis Listas
Origen: Estados Unidos
(Costos de importación incluídos en el precio)
Se enviará desde nuestra bodega entre el
Viernes 12 de Julio y el
Martes 23 de Julio.
Lo recibirás en cualquier lugar de Perú entre 2 y 5 días hábiles luego del envío.
Reseña del libro "Handbook of Research on Smart Technology Applications in the Tourism Industry (Advances in Hospitality, Tourism, and the Services Industry) (en Inglés)"
In today's modernized society, certain technologies have become more applicable within many professional fields and are much easier to implement. This includes the tourism industry, where smart technology has provided a range of new marketing possibilities including more effective sales tactics and delivering a more personalized customer experience. As the scope of business analytics continues to expand, professionals need research on the various applications of smart technology within the field of tourism. The Handbook of Research on Smart Technology Applications in the Tourism Industry is an essential reference source that discusses the use of intelligent systems in tourism as well as their influence on consumer relationships. Featuring research on topics such as digital advertising, wearable technology, and consumer behavior, this book is ideally designed for travel agents, tour developers, restaurateurs, hotel managers, tour directors, airlines, marketers, researchers, managers, hospitality professionals, policymakers, business strategists, researchers, academicians, and students seeking coverage on the use of smart technologies in tourism.